The 2019 Ivey Business Plan Competition brought together teams from universities across North America to compete for the best business plan. As part of the event, Ivey students were treated to an interview with Adam Noyek, HBA '10, formerly of MedReleaf Canada.
Noyek was with the company from its inception to its acquisition by Aurora Cannabis Inc. in a transaction valued at more than $3.2 billion. He outlines the highlights of his entrepreneurial journey in an interview with Dave Simpson, lecturer in Ivey’s Pierre L. Morrissette Institute for Entrepreneurship.